guidelines for advertising

Kudos to the American Medical Association (AMA) who, yesterday, adopted several new policies, one of which recognizes the impact of advertising and media on children & adolescents, self-esteem and body image. This particular policy encourages advertising associations to join forces with health organizations in an effort to develop guidelines for advertising, e.g.: discouraging the use of altered images. http://www.ama-assn.org/ama/pub/news/news/a11-new-policies.page

This is a great step… let’s see what develops from this encouragement.